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Baidu Layoffs: Major Cuts Across Cloud, Mobile & Tech Teams as Revenue Falls

Published Sep 9, 2025

30
Employees Affected
Unknown
Percentage

Baidu has begun large-scale layoffs across its mobile ecosystem, intelligent cloud, and technology platform teams in Beijing, Shanghai, and Guangzhou. Some units may face cuts of up to 40% through the end of the year. Affected employees are receiving severance packages, while Baidu reports a ¥11.23B Q3 loss and a 7% revenue decline driven by falling ad sales

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